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Personal Training Newsletter December 2014

Posted January 13, 2015 in News, Blog

Welcome to the December edition of the Pro Fitness Program News. Click on the PDF below to see hour your club compared to other Pro Fitness Program Centers. In this month's edition we look at some business tips from Jim Collins' Great by Choice to ensure you hit your 2015 Goals. Be sure to check out the PFP SMAC recipe for continued and consistent success and in the Tip of the Month we look at ways to manage and incentivize Trainers to achieve growth. 

 

December 2014 PFP News (.pdf, 176.4 KB)

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Pro Fitness Partners with IDEA Club Connect

Posted December 19, 2014 in News, Blog

Pro Fitness clubs now have access to an incredible education resource for their fitness business professionals. The IDEA Health and Fitness Association has created an outstanding web based platform called Club Connect. Our PFP Trainers now have access to over 10,000 professional articles, workout builders to design progressive programs that will get members results,  and unlimited CECs(continuing education credits) for all of the major fitness certification companies. The software keeps up to date records on all club fitness staff to ensure that certifications are valid and up to date. 

The organization has put together a very competitive rate for Pro Fitness Clubs, and already many of our organizations are raving about the value this brings to their Training Department which is then fully experienced by the personal training clients. Here is a testimonial from the Fitness Director of the River Valley Club Jennifer Karr Muzzey,

"Our 30 Trainers are thrilled with the easy access to free unlimited CEU opportunities. In just a couple of short hours we are learning and studying on a wide array  of fitness and health topics and earning credits towards our nationally recognized certifications at no cost. The workout builder option is exciting because we can capture photos and videos of our favourite mobility, flexibility, release and strength exercises and send them to our clients through social media and mobile devices. Trainers can share workouts and create standard templates for our various routines. This takes the guess work out for the client making their success inevitable."

Click on the PDF below for a more detailed look at the features and platform as we continue to invest in our PFP Trainers and make our program the leader in one on one personal training in North America. 

 

Club Connect Summary (.pdf, 1.3 MB)

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Transcend Running Movie Supported by Pro Fitness Program

Posted December 19, 2014 in News, Blog

Transcend is a feature length documentary featuring the inspiring journey of Wesley Korir, the Boston and LA Marathon champion who risks it all to help his people in Kenya. After winning several major American races, he risks it all to return to Kenya to help Kenyans to provide better lives for themselves. He then goes one step further and takes on a well financed party candidate to run for a seat in the Kenyan Parliament and becomes the first ever active athlete to hold a seat in Parliament. 

The film is produced by Michael DelMonte and Scott Montgomery. If Michael's last name sounds familiar to you, it's because he is the brother of industry fitness guru Vince DelMonte who was a PFP Fitness Consultant and Business Consultant and helped co author one of our training manuals for our fitness business professionals. Michael is a competitive Canadian marathon champion who has been featured in numerous running publications and combines his knowledge and passion for the sport with his talents to storytelling and filmmaking to produce what the Producer of Sea Biscuit and the Armstrong Lie calls "the greatest running film of our time". In addition bestselling author Malcolm Gladwell, a competitive runner in his own right, is interviewed throughout the movie which includes a six minute bonus interview with him. 

If you are interested in setting up a screening of the movie or wish to buy a copy you can visit the official web site by Clicking Here. A portion of all  proceeds for the film go to TranscendRunningAcademy.com a non-profit foundation focused on giving Kenyan children opportunities to excel in athletics, education and leadership. For me, Transcend is so much more than a movie simply about running and more about the importance of overcoming obstacles and working for something that is much larger than ourselves. It's a true story of courage, faith and the ability to transcend physical, emotional and political barriers to achieve greatness. Whether you are a business leader, sales or fitness professional or fitness club member, the lessons and values from this film will inspire and transform you. 

Jeff Russo

President - Pro Fitness Program

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Personal Training Newsletter November 2014

Posted December 08, 2014 in News, Blog

Welcome to the November edition of the Pro Fitness Program News. Click on the PDF below to see how your facility compared to other Pro Fitness Program Centers. In this month's issue we talk about the importance of getting your Fitness Consultants to assess all personal training clients on an ongoing basis. Anthony Janicas returns with Part 4 of his series to assist FCs and Trainers, and we have 2 marketing pieces to improve your December sales. 

 

November 2014 PFP News (.pdf, 774.2 KB)

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Personal Training Newsletter October 2014

Posted November 28, 2014 in News, Blog

Welcome to the October edition of the Pro Fitness Program News. Click on the PDF below to see how your club compared to other Pro Fitness Program facilities. In this month's issue we look at the book Blue Ocean Strategies and discuss how you can make the competition irrelevant. Anthony Jancias returns with part 3 on how to be a successful Fitness Consultant. In the marketing tip of the month we explore a promotion for seniors using the new assessment protocol. 

 

October 2014 PFP News (.pdf, 904.3 KB)

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Personal Training Newsletter September 2014

Posted October 20, 2014 in News, Blog

Welcome to the September edition of the Pro Fitness Program News. Click on the PDF below to see how your organization compared to other PFP Centers. In this month's issue we look at the ideal role of a Fitness Business Manager for the Pro Fitness Program in terms of qualities, responsibilities and remuneration. Anthony Janicas returns with the FC Corner on how to get greater success from your consultations. In the marketing tip of the month we look at how to acquire testimonials and effectively use them to improve follow ups and referrals. 

 

September 2014 PFP News (.pdf, 308 KB)

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