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Displaying posts 37 - 42 of 131 in total

Transcend Running Movie Supported by Pro Fitness Program

Posted December 19, 2014 in News, Blog

Transcend is a feature length documentary featuring the inspiring journey of Wesley Korir, the Boston and LA Marathon champion who risks it all to help his people in Kenya. After winning several major American races, he risks it all to return to Kenya to help Kenyans to provide better lives for themselves. He then goes one step further and takes on a well financed party candidate to run for a seat in the Kenyan Parliament and becomes the first ever active athlete to hold a seat in Parliament. 

The film is produced by Michael DelMonte and Scott Montgomery. If Michael's last name sounds familiar to you, it's because he is the brother of industry fitness guru Vince DelMonte who was a PFP Fitness Consultant and Business Consultant and helped co author one of our training manuals for our fitness business professionals. Michael is a competitive Canadian marathon champion who has been featured in numerous running publications and combines his knowledge and passion for the sport with his talents to storytelling and filmmaking to produce what the Producer of Sea Biscuit and the Armstrong Lie calls "the greatest running film of our time". In addition bestselling author Malcolm Gladwell, a competitive runner in his own right, is interviewed throughout the movie which includes a six minute bonus interview with him. 

If you are interested in setting up a screening of the movie or wish to buy a copy you can visit the official web site by Clicking Here. A portion of all  proceeds for the film go to TranscendRunningAcademy.com a non-profit foundation focused on giving Kenyan children opportunities to excel in athletics, education and leadership. For me, Transcend is so much more than a movie simply about running and more about the importance of overcoming obstacles and working for something that is much larger than ourselves. It's a true story of courage, faith and the ability to transcend physical, emotional and political barriers to achieve greatness. Whether you are a business leader, sales or fitness professional or fitness club member, the lessons and values from this film will inspire and transform you. 

Jeff Russo

President - Pro Fitness Program

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Personal Training Newsletter November 2014

Posted December 08, 2014 in News, Blog

Welcome to the November edition of the Pro Fitness Program News. Click on the PDF below to see how your facility compared to other Pro Fitness Program Centers. In this month's issue we talk about the importance of getting your Fitness Consultants to assess all personal training clients on an ongoing basis. Anthony Janicas returns with Part 4 of his series to assist FCs and Trainers, and we have 2 marketing pieces to improve your December sales. 

 

November 2014 PFP News (.pdf, 774.2 KB)

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Personal Training Newsletter October 2014

Posted November 28, 2014 in News, Blog

Welcome to the October edition of the Pro Fitness Program News. Click on the PDF below to see how your club compared to other Pro Fitness Program facilities. In this month's issue we look at the book Blue Ocean Strategies and discuss how you can make the competition irrelevant. Anthony Jancias returns with part 3 on how to be a successful Fitness Consultant. In the marketing tip of the month we explore a promotion for seniors using the new assessment protocol. 

 

October 2014 PFP News (.pdf, 904.3 KB)

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Personal Training Newsletter September 2014

Posted October 20, 2014 in News, Blog

Welcome to the September edition of the Pro Fitness Program News. Click on the PDF below to see how your organization compared to other PFP Centers. In this month's issue we look at the ideal role of a Fitness Business Manager for the Pro Fitness Program in terms of qualities, responsibilities and remuneration. Anthony Janicas returns with the FC Corner on how to get greater success from your consultations. In the marketing tip of the month we look at how to acquire testimonials and effectively use them to improve follow ups and referrals. 

 

September 2014 PFP News (.pdf, 308 KB)

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Personal Training Newsletter August 2014

Posted September 29, 2014 in News, Blog

Welcome to the August edition of the Pro Fitness Program News. Click on the PDF below to see how your organization compared to other Pro Fitness Centers. In this month's issue, we have a new feature called the FC Corner with new PFP Business Consultant Anthony Janicas. In the tip of the month, we look at how to use the Individual Goal Planners in meetings with Trainers to create accountability and performance. In addition, we are pleased to announce a new partnership with NASM, which will help clubs recruit new qualified Trainers. 

 

August 2014 PFP News (.pdf, 340.8 KB)

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Personal Training Newsletter June July 2014

Posted August 13, 2014 in News, Blog

Welcome to a double issue of the PFP News for June and July. Click on the PDF below to find out how your club and staff compared to other Pro Fitness Program Centers. In this month's issue, we take a look at a new excting feature in PFP Track allowing members to receive their consultations journals through our software. In the marketing tip of the month, we discuss how to access expired PT clients and to use a 3 letter writing campaign to get some of those clients back. Lastly, we look at the effectiveness of testimonials to help members move along the decision making cycle in order to commit to changing their lifestyle by examining the book Changing for the Good by Dr. James Prochaska.  

 

June July PFP News 2014 (.pdf, 1.2 MB)

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