Posted April 04, 2014
in News, Blog
Welcome to the February 2014 edition of the PFP News. Click on the PDF below to see how your club compared to other PFP organizations. You will now need a password to access the totals. If you are a current PFP club speak to your Fitness Director or Club owner to receive the password.
In this month's issue we have a great marketing tip on how to use your group exercise program to promote and sell personal training. In addition, we cover the best way to empower staff and to develop them into outstanding fitness business professionals. You can't microwave maturity so check out some of the examples of great organizations that developed over time. Find out more about the upcoming fitness assessment workshop in Ontario by James Manson of the Cleveland Clinic.
February 2014 PFP News (.pdf, 249.6 KB)
Posted March 07, 2014
in Blog, News
PFP Conference Survey - Survey Monkey Link
On August 22nd 2014 we are planning to host our 4th annual PFP Business Conference for our clients. I have been carefully listening to the feedback from last year's event and I am planning some major changes. We are looking at an entirely new line up of professional speakers, a resort style venue and to partner up with a not for profit organization that focuses on youth and fitness.
In order for me to pull this off, I need your immediate help. Please take the time right now to Click Here and complete the Survey Monkey 10 question form. Your feedback will determine the outcome and future of our conference.
In advance, thank you so much!
Jeff Russo -PFP President
Posted February 12, 2014
in News, Blog
Welcome to the January 2014 edition of the Pro Fitness Program News. Click on the PDF below to see how your compared to other Pro Fitness Program Centers.
In this month's issue we take at look at how to improve employee retention in your Membership Department and how to improve their commitment to core value of the PFP Program. As well we address the evolution of the assessment program and put out a challenge to our organizations to increase education, service and rates. In addition, we introduce our new PFP Marketing monthly feature. Check out which FC started the year with over $40,000 in new PT sales.
January 2014 PFP News (.pdf, 359.4 KB)
Posted January 29, 2014
in News, Blog
The Pro Fitness Program is pleased to announce that they have partnered up with international health and wellness expert James Manson for a full day assessment workshop at the River Valley Club in Lebanon New Hampshire on Tuesday February 18th 2014. Click here for a complete bio on James Manson.
James has just completed developing a new assessment software for the PFP combining the most recent science and data for both general and senior populations in the areas of musculoskeletal and cardiovascular health. This software is only avaialble to PFP clients and takes our protocols and standards to a new level of professionalism and excellence. As we continue to advance towards bridging the gap between the medical and fitness communities, the acquisition of James Manson who is the Director of Exercise Physiology at the Cleveland Clinic in Toronto Canada, gives our clients and their members that next level of education, results and knowledge.
Here is a breakdown of the day's event for February 18th:
8:30am-9:00am: Meet and greet at the RVC
9:00am-9:45am: James to introduce the background for the evidence used in the design of the software and why it matters to you as an assessor and to the client
9:45am-10:00am: Q & A on the evidence
10:00am-10:30am: General use of the iPad technology in the assessment process
10:30am-11:30am: Walk through of individual elements of the assessment
11:30am-2:00pm: Prescription process and PT sales. Why "nothing sells better than truth"
12:00pm-1:00pm: Lunch included for all attendees
1:00pm-2:00pm: Hands on with practical implementation (pre exercise info and musculoskeletal info. Looking at individual elements of the assessment and connecting it to specific needs of the client
2:00pm-3:00pm: Hands on with practical implementation (cardiovascular info)
3:00pm-4:00pm: Practical walk through of results. This will be interactive with multiple client scenarios and examples of tools, language, information and discussions used with client scenarios
4:00pm-4:30pm: Q and A covering questions from the entire day
Click on the PDF below to register for the event through fax or email. A receipt will be emailed out once processed.
Registration Form Assessment Workshop (.pdf, 196 KB)
Posted January 24, 2014
in News, Blog
Welcome to the December issue of the Pro Fitness Program News. Click on the PDF below to see how your club compared to other Pro Fitness Program Centers.
In this month's issue we announce the upcoming Fitness Consultant in club training date conducted by James Manson. We also look at how PFP clubs are combining the fitness consultation with the PT Demo to attain a 40% success ratio in converting new members to personal training. Check out the final tally for total personal training hours completed this year with 2 Trainer going over 2000 hours!!
December 2013 PFP News (.pdf, 206.3 KB)
Posted January 02, 2014
in News, Blog
Welcome to the November edition of the Pro Fitness Program News. Click on the PDF below to see how your club compared to other Pro Fitness Program Centers.
In this month's edition we welcome our newest organization to the PFP group. As well, we discuss the importance of increasing your PT rates at this time of the year. In addition, James Manson writes his first article in a series on Exercise and Evidence as we prepare to launch a new version of our assessment software.
November 2013 PFP News (.pdf, 275.5 KB)