Pumps Real Fitness for Women Half Million in Personal Training Sales

Congratulations to owner Al Tassel and Fitness Director Rob Gagnon from Pumps Real Fitness for Women. The organization started with the Pro Fitness Program in 2012 at their Wakefield location. They were so successful in terms of changing their culture and total way of doing business by moving from a membership driven model to educating their members through fitness consultations and prescribing real results based solutions, that they opened up a second location in Woburn MA in 2014. In their first year of operations, this 12,000 square foot facility generated over $500,000 in personal training sales to earn themselves the PFP Club of the Year Award.

The club offers all of its members the industry’s leading assessment software developed by Dr. James Manson of the Cleveland Clinic. The 90 minute consultation, conducted every 3 months is essential to providing members with the latest data on health related fitness standards. The program also features a unique seniors assessment with normative data and evaluations geared to that demographic. As a result, members of all ages are able to get the best possible prescriptions and solutions for overcoming obstacles and attaining measurable and lasting results.