How would you like to have an independent fitness club with just over 2,000 members sell $2 million in personal training in a single year? That’s exactly what the River Valley Club in Hanover, New Hampshire did in 2011 with the Pro Fitness Program. Over 90% of that revenue came from single one hour sessions!
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On Friday, May 18th, 2012 World Gym in Kithener, Ontario will be hosting the 2012 Pro Fitness Solutions Workshop. This event is limited to Pro Fitness Program clients with a maximum of 6 employees per organization. The seminars and roundtable workshops will offer education and networking opportunities for Personal Trainers, Fitness Consultants and Club Owners
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Recently I decided to go back to my roots and design and distribute a door hanger for a local fitness club in Bolton. In fact, I used the opportunity as a home school experience for my two children and walked them through the whole process of getting paid a few cents per piece for delivery
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On January 23, 2011 the fitness industry lost one of its greatest icons, Jack LaLanne. Jack LaLanne was presented with the lifetime achievement award at the 2003 IHRSA conference in San Francisco and we were fortunate to be in attendance. At that time, Jack was 88 years old, still working out two hours daily and
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When I first started my consulting company I was under the impression that consulting was all about creating a system, selling that system to a company for a one time fee, and then letting them run with the program and make it work for themselves. I guess it’s similar to Trainers who believe that personal
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With only a few days to go until the end of the year, there is a very close 3-way race for Trainer of the Year. As of December 20th at 9pm, Tim Marsh from the River Valley Club in Hanover, New Hampshire is showing a total of 1476 completed one on one personal training sessions.
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It always surprises me when I visit clubs and their personal training rates have not increased in several years. The majority of our personal training centers that use the Pro Fitness Program increase their rates every year. For instance, I just received an email from Kelvin Galbraith, the owner of the Fitness Firm in Burlington
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In 1985 on a student budget, Jeff Russo hitchhiked across Canada and then down to Venice Beach California to see and experience first hand where his sub culture fitness heroes like Arnold, Franco, Sergio, Dave Draper and other iron legends trained. He spent several summers at beaches and hard core gyms throughout the States. Jeff
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Pro Fitness Program President and owner, Jeff Russo was speaking at the MGM Grand Casino in Connecticut for the NEHRSA (New England Health Racquet and Sports Association) in May about the topic of hiring the right whos to give you the right whats. His top 10 hiring list is ideal for club owners, managers and
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1. Preparation equals Professionalism If you go in for any dentist or doctor’s appointment the receptionist will immediately obtain your file for the Doctor to review and add notes to prior to making any kind of prescription. Similarly a good demo starts with the Trainer reviewing the client’s fitness consultation journal and any Fitness Consultant
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